FOR IMMEDIATE RELEASE

AUNT SADIE’S CANDIES ON SALE TO RAISE FUNDS FOR

TEMPLE EMEK SHALOM

ASHLAND, Oregon, (February 19, 2009) – It’s not often that Ashland, Oregon is the birthplace of a new brand, let alone a gourmet line of kosher candy, and kosher for Passover yet. Well Aunt Sadie’s Candies™, a new brand being sold as a fundraising vehicle by the students of the Temple Emek Shalom religious school, is not only Ashland-born, it’s officially on the market. The new line of kosher candy, dubbed “Old World Sweets for a New World,” includes many traditional favorites, but made up to strict eco-kosher standards. 

According to co-founder, Lee Weisel, the idea was born out of necessity. “The Temple needed to raise funds for many projects and initiatives it wanted to do for itself and for the community,” he said. “And they wanted to devise a campaign incorporating the spirit of inclusion, so everyone would take ownership in the effort. Aunt Sadie’s Candies was born to do just that.”

Aunt Sadie’s Candies went on sale this week. Students at Temple Emek Shalom’s religious school are selling the candy for Passover, with 40% of the proceeds going to religious school fundraising. Here, religious school director of education, Judy Visser, fills out an Aunt Sadie’s order form with Ethan Croyle, a student. 

The candy includes many traditional favorites, such as white and dark charoset truffles, chocolate nut and fruit clusters and a European delight made with chocolate, nuts and ginger called Imber Lach. “We have something for everyone. But most important, 40% of every dollar goes to the temple’s fundraising effort.” 

Weisel hopes that everyone in the greater Rogue Valley community will seek out students of the religious school to order the new sweet treats. “You don’t have to be Jewish to love great candy. And this is simply the best,” he said.

Aunt Sadie’s Candies can be purchased from a student of the temple’s religious school, at Temple Emek Shalom or on-line at Aunt Sadie’s Web site, www.auntsadiescandies.com. “The money raised, and we hope there will be a lot, will be used for a wide range of temple and community-oriented projects. And,” he said with a smile, “we’re all working very hard to make our Aunt Sadie proud.”

For further information about Aunt Sadie’s Candies or Temple Emek Shalom’s campaign using the line as a fundraising vehicle, visit the brand’s Web site at www.auntsadiescandies.com or call Aunt Sadie at 888-sadies9 (888-723-4379).            

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Ashland, Oregon-based Aunt Sadie’s Candies, LLC designs, manufactures and markets a diverse line of kosher and kosher for Passover candy. The line was created to be used as a fundraising vehicle by temples and other Jewish organizations across the United States.

CONTACT:  John Brandt                                      

Brandt Associates, Inc.

29 Washington Avenue

Westport, Connecticut 06880

203.227.6321

jkbrandt@aol.com  

Aunt Sadie's Candies
"Old World Sweets for a New World"